JetBlue Airways is known for its legendary friendliness and customer service. Ranked #1 in customer satisfaction, it is the airline people love to fly.
An iterative approach to the redesign of JetBlue.com included the design and development of JetBlue’s vacation package offering, the redesign of JetBlue’s TrueBlue frequent flyer program, a microsite that supports JetBlue’s offline advertising campaigns, a CEO blog, and the full redesign of JetBlue’s intranet.
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